As one of the richest men in the world, Richard Branson is also one of the most fascinating. A man of many facets, his public persona as a warm, friendly, idealistic, family man seems in sharp contrast to the highly competitive, workaholic who considers himself a tough negotiator in business dealings. While many entrepreneurs make their fortunes by focusing on doing one thing extremely well, Branson has taken his own brand of basic business model, recreating it again and again, to manufacture a series of highly successful business ventures.
It is hard to imagine how an establishment-born individual...
Wednesday, 16 November 2011
How virgin got its name?
Original Company Name: Virgin RecordsStory Behind the Name: Virgin Records founder Richard Branson originally started a magazine called Student while still at school. He later founded Virgin (or Virgin Records), which was launched to sell records by mail order. He has been quoted as stating the company name came about by one of the girls from the magazine staff… “one of the girls suggested: ‘What about Virgin? We’re complete...
Business Philosophy & Business Strategies
The corporate strategy of the Virgin Group is to operate like ‘a venture capital firm based on the Virgin brand.’ This strategy involves non-related diversification at the individual business unit level. Meanwhile, synergies are created from hierarchical relationships and the interaction of the corporate head office with individual business units. By leveraging the Virgin Brand which has established prominence in the minds of consumers, Virgin is able to enter new business areas with a bang and shake up existing orders. The unique Virgin culture also allows Virgin to break into new markets and...
Tuesday, 15 November 2011
How Branson Achieved Success
From a dyslexic high school dropout to a thriving billionaire and adventure capitalist knighted by the Queen of England, Branson carved a unique path to success using his personality as his greatest leverage. His career has spanned over thirty years and his brand has become one of the most recognized globally. How did he do it?
Leadership: Branson once joked, “I believe in benevolent dictatorship provided I am the dictator.” Despite this, Branson’s success has come about in large part due to his leadership skills and the respect, care and autonomy he gives to his employees. He understood that...
The Beginning of Virgin Company
Key Dates:1968: Richard Branson produces the first issue of Student magazine. 1970: Branson forms a firm called Virgin, which begins as a mail-order record company. 1973: Branson forms record label Virgin Records. 1977: Virgin Records signs the Sex Pistols to a recording contract. 1984: Virgin Atlantic Airways is founded; first hotel interest is acquired. 1985: Virgin Holidays, a tour operator, is formed; Virgin Group is created. 1986: Virgin Group PLC is taken public through a $56 million stock offering. 1988: Virgin...
Sunday, 13 November 2011
The Entrepreneur and His Company
Sir Richard Charles Nicholas Branson
Richard Charles Nicholas Branson was born on July 18, 1950 in Surrey, England. His father, Edward James Branson, worked as a barrister. His mother,Eve Branson, was employed as a flight attendant. Richard, who struggled with dyslexia, had a hard time with educational institutions. He nearly failed out of the all-boys Scaitcliffe School, which he attended until the age of 13. He then transferred to Stowe School,...
Picture of Products
Virgin Atlantic
Virgin Galactic
Virgin Mobile
Virgin Megastore
Virgin Life Care
Virgin Books
Virgin Connect
Virgin Holidays
Virgin Gam...
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